“Is the Serbian volleyball coach wearing a 4F shirt?” “Is it true that Novak Djokovic wears the Polish brand while training in Rio?”, “The eagle shirts donned by the Polish volleyball and handball coaches are ace” – these are just a handful of comments appearing in the recently finished Rio 2016 Olympic Games, the first games where Polish brand 4F dressed three national teams – Poland, Serbia and Latvia.
There was a total of 381 sportsmen and women wearing 4F clothing at Rio: 240 from Poland, 107 from Serbia and 34 from Latvia. The brand also dressed national Olympic teams, comprising some 200 staff from Poland, some 90 Serbians and some 50 Latvians. Each national collection was prepared via an individual approach, taking into account tradition, historical Games performances, as well as fashion trends. Each Olympic set contained clothing, footwear and accessories, such as bags, towels and sunglasses. It comprises three basic lines – parade, training and casual wear.
The highlight in the Polish collection was a jacket with reflective elements containing diamond dust particles, which capture light during the day, and reflect at night. The most popular items in the Serbian collection were a functional vest and a red softshell that is both waterproof and windproof. Latvians appreciated our transparent raincoat with taped seams, waterproof zips and reflective elements.
Here are some opinions about the collection:
“Our clothes made a big impact and even stood out after sunset :) Novak Djokovic praised the collection and his tennis team colleagues were also impressed. Congratulations!” - Łukasz Kubot, Polish tennis team member at the Rio 2016 Olympic Games.
“Great items from 4F are perfect for any weather, even in the challenging Brazilian climate” – javelin thrower Maria Andrejczyk, Polish team member at the Rio 2016 Olympic Games.
“The clothes are ultra comfortable, functional and fit for any weather. And most importantly they capture everyone’s attention. For fencing we actually chose to wear the leggings” – Aleksandra Socha, sabre, Polish team member at the Rio 2016 Olympic Games.